The Centre for Life-Long Learning (CLLL) at UPEI is bringing solutions to a nationwide trend as it offers a workshop entitled “Inspiring a Multi-Generational Workforce” on April 9 on the campus.

Designed for those who seek to learn more about managing a multi-generational workforce, this workshop will bring new approaches to working with teams made up of members from all generations. The characteristics and expectations of the different generations found within a workplace call for innovative strategies. This one-day workshop will inspire owner/managers to use generation-friendly methods to encourage excellence among team members.

The workshop will be held from 8:30 a.m. to 4:30 p.m., in Main Building on the UPEI campus, 550 University Avenue, Charlottetown. The cost is $195.00.

Sherry Pelkey, of the Marrek Group, the trainer for this session, says “For the first time in history, we have four generations working side by side. Each generation has different values and work ethics. How do you get everyone on your team understanding one another and working together? Each person needs to respect the ideas and thoughts of the other person, no matter what the generation. This one-day workshop provides participants with strategies and leadership techniques to effectively motivate and inspire work team members from all generations.”

Jeanette MacAulay, Director of the CLLL, comments, “We are reminded on a daily basis that one of the keys to finding and retaining good staff is to provide a stimulating, supportive work environment. We are offering this workshop to directly assist management in creating a compelling workplace with highly engaged workers of all ages.”

For more information and to register, please contact Lisa MacKinnon-Laybolt at the UPEI Centre for Life-Long Learning at 566-0336 or by email: extension@upei.ca.

The Centre for Life-Long Learning is located at the University of Prince Edward Island and offers certificate, continuing education, and non-credit courses and programs to adult learners.

Over the past few months, over 120 third-year marketing students at UPEI’s School of Business have been learning first-hand the business of bioscience. Working with six local bioscience companies, 25 teams of business students have been designing winning marketing strategies for the companies’ products and services, to be used in their national and international promotion and sales activities.

Course instructor Kent Hudson approached the PEI BioAlliance in the fall of 2007 about the possibility of engaging local companies and UPEI business students in a project that would give the students real life, real product and real marketing experience in this growing economic sector for PEI. “This is a tremendous opportunity for our students to experience first hand the bioscience industry and the real issues and opportunities in this global market. We really appreciate the time and effort put forth by the businesses sharing essential information with the students.”

Roberta MacDonald, Dean of the UPEI School of Business, says, “We recognize the benefits of reinforcing the classroom experience with practical hands-on learning. It is exciting for our students to meet and work with local entrepreneurs.”

Garth Greenham is COO of First Venture Technologies, an early-stage PEI company that has developed a yeast that produces wines with a reduced level of a naturally-occurring carcinogen, ethyl carbamate. He says the students really had a taste of the complexity of some of the marketing challenges facing new products. “As a company, we’re going to need bright minds in business and science to be successful. This is a great way of building students’ awareness and excitement about what’s going on here in PEI.”

Rory Francis, Executive Director of the Prince Edward Island BioAlliance, says the interest and response from students and companies is so positive that the BioAlliance would like this to become an ongoing part of the UPEI business curriculum. He acknowledged the National Research Council Canada Industrial Research Assistance Program’s (NRC-IRAP) support to the BioAlliance in carrying out this and other initiatives that help grow small and medium sized bioscience enterprises in PEI.

“We were very pleased with the eagerness of our bioscience business community to work with the students,” said Francis. “These 125 students are now intimately aware of the exciting business opportunities--and marketing challenges--confronting bioscience companies in PEI. And these students are only a few years away from being these firms’ future recruits.”

Adelee MacNevin, a member of the winning team’s strategy, indicated, “It was a fantastic project that provided real-world experience, which can be much more complicated than textbook scenarios. The project as a whole had more value and meaning, because our suggestions could have a tangible effect.”

Awards were presented for the Best Marketing Strategy for each of the six companies’ products, and to overall winners, at a reception held on the UPEI Campus today. The overall winning team included: Jeremiah Blacquiere, Asher Fredricks, Susan Frizzell, Jessica Gillis and Adelee MacNevin, who won top honours for their marketing strategy for Fortius Pharmedica’s whey protein nutraceutical drink mix.

Participating companies for this first annual UPEI School of Business/BioAlliance Marketing Strategy Competition included: BioVectra Inc., Chemaphor Inc., First Venture Technologies, Ark Biomedical, Fortius Pharmedica and Maritime Pulse Drying.

The Prince Edward Island BioAlliance is the cluster of individuals and organizations dedicated to building the bioscience-based economic sector in PEI, with an emphasis on collaborative initiatives in research, business, education and supporting infrastructure.

The Tourism Research Centre (TRC) at UPEI’s School of Business today announced the release of a report profiling Ontario visitors to P.E.I. during the summer of 2007.

Results show more visitors from Ontario than from all markets outside of CanadaOntario take long vacations and spend a significant portion of this time in P.E.I. Although they had the lowest per-person per-night spending of any origin market, they spent the most money per trip due to their lengthy stays. Sixty per cent of Ontario visitors had been to P.E.I. before, with approximately 40 per cent of those visitors having visited in the past year. combined. Visitors from

“This report gives us an eye-opening view of our visitors from Ontario and allows us to compare and contrast them with visitors from other markets,” says Dr. Sean Hennessey, Faculty Director of the TRC. “Ontario visitors are quite active and spend a significant amount of time on P.E.I., and they are quite happy with their experiences. We need to ensure we keep giving them -- and all our visitors -- positive, memorable experiences. Although many are frequent visitors, we have a huge opportunity with the first-time visitors and those who are not as quick to return to the Island.”

“The exit survey was designed so results could be cross-analyzed to provide a depth of data for further analysis,” Hennessey adds. “Some of these results may surprise some of the stakeholders in the industry, but it is important to understand the consequences of the findings and how we can use them to improve our strategy to target these visitors.”

The exit survey gathers information on the main purpose of the trip, length of stay, areas visited, accommodation used, size and composition of travel party, holiday activities, visitor spending, customer satisfaction, visitation data, place of origin and traveller demographics. This report specifically compares the similarities and differences between visitors from Ontario and visitors from other areas. The results are based on 3,173 completed surveys collected from June 27 to September 30, 2007.

Highlights of the Ontario report include:

· Ontario is the Island’s leading origin market for visitors from outside the Maritimes. During the study period in 2007, Ontario accounted for 16.4 per cent of total visitors to P.E.I.

· A majority (76 per cent) of Ontario visitors travelled to the Island on pleasure trips, and 22 per cent were visiting their friends or relatives. This was a higher portion than for the much closer Maritime market.

· More than any other market, Ontario visitors tend to be on trips that involve seeing all three Maritime provinces. Only 65 per cent identified Prince Edward Island as their main destination. The remaining 35 per cent were touring the Maritimes or travelling to other destinations in the region.

· Ontario visitors average 12.0 nights away from home with an average of 6.9 nights on P.E.I. This length of stay is equivalent to almost 58 per cent of their total trip nights. This is the second-highest after the Maritime market.

· Ontario visitors spend over half (61 per cent) of their nights on P.E.I. staying in the higher-cost types of accommodations such as hotels, resorts, B&Bs and cottages. In addition, only 16 per cent of visitors from Ontario stay in campgrounds, which, with the exception of international visitors, is the lowest of the various markets considered.

· Length of stays in hotels, motels, resorts and B&Bs are quite low (3.2 nights) given their lengthy stays on P.E.I. However, their length of stays in cottages and cabins is 10.5 days and 7.2 days are spent at the homes of family and friends.

· There are really two types of visitors from Ontario. There are the “bridge hoppers”: those visitors who visit for one to three days, stay in hotels, resorts, and B&Bs, and for whom P.E.I. is not the primary travel destination. There are also those visitors who spend long periods of time on P.E.I. in cottages and with friends/relatives.

· As with all origin markets, Ontario visitors spend most of their time in Charlottetown or “Anne’s Land” (73 per cent of their total nights). They tend to visit and stay in other regions of the province at average rates.

· Ontario visitors are active while on the Island, participating in a broad range of activities at average to above average rates when compared with other visitors.

· Although the largest numbers of Ontario visitors are travelling as adult couples (46 per cent), this is the lowest adult couples percentage among origin markets. On the other hand, they are the leading family market: 36 per cent are families travelling with children.

· Ontario visitors are well-educated (highest of all Canadian markets). Their annual household incomes are well above average and rank at the top of Canadian visitor markets. They are the Island’s most widely distributed origin market on the basis of age. Approximately one-third are young (under 35), one-third are middle-aged (35 to 54) and one-third are older (55 plus). Most (56 per cent) are still working, and only 25 per cent are retired (as compared to 40 per cent of U.S. visitors who are retired).

· Ontario visitors were very generous in their trip ratings for the Island. They provided some of the most positive assessments of P.E.I. At 4.3, their rating of “Good value for the money” was the highest recorded.

The report is the third in a series of in-depth studies based on comprehensive data previously released in the report, “Overall Results of the 2007 Exit Survey.” The data is for the main tourism season of June 27 to September 30, 2007 and is collected as visitors depart P.E.I. at the Confederation Bridge, Charlottetown Airport and Wood Islands Ferry (seasonally). This data is being collected for a full year, and the survey is being managed by the TRC on behalf of Tourism PEI.

Over the next 12 weeks, a series of reports profiling different segments of P.E.I. visitors based on origin, travel party type, repeat visitation and other characteristics will be released. All reports are or will be available on the TRC’s website at trc.upei.ca/exitsurvey.

Further information about the report can be obtained from the Tourism Research Centre, School of Business, UPEI, at (902) 566-6096 or trc@upei.ca.

Starting in January 2009, the University of Prince Edward Island’s School of Nursing will offer an accelerated nursing degree program for people who have university degrees and want to enter the nursing profession.

The provincial government announced funding support for the program in the throne speech on Friday, April 4.

Dr. Kim Critchley, dean of the UPEI School of Nursing, is thrilled with the news.

“This program is a great step forward for nursing education on P.E.I. and for nursing as a profession,” she said, “and we thank the provincial government for its support. There is a lot of demand for an accelerated nursing program here.”

Students who are accepted into the 14-seat program could earn their bachelor of science degree in nursing in as little as two years. In six months, they will complete the work normally done in the first two years of a four-year degree, and will then merge into the third year of the four-year program.

To be admitted to the program, students must have completed an undergraduate degree with a minimum average of 75 per cent, as well as credit courses in human anatomy, physiology, microbiology, developmental psychology, introductory psychology and nutrition, statistics, English and another three electives.

Students will be admitted to the program this June and will have the opportunity in the fall to complete the required non-nursing courses they need to begin the program in January 2009.

The first class will complete the program in December 2010 and will be eligible to write the Canadian registered nursing exam in February 2011. The school worked with the Association of Nurses of Prince Edward Island to ensure that students who successfully complete the program can write their Canadian registered nursing exams before they actually graduate. They will get their clinical experience at Island health institutions in the summer months, opposite that of students in the four-year program.

Critchley stressed that the accelerated program will give students the same excellent education and training as the four-year program.

“Accelerated does not mean abbreviated,” she said. “Students who take the accelerated program will receive the same high quality of education and training as those in the standard four-year program.”

Accelerated baccalaureate programs have grown in Canada at a rapid rate. In 2004, there were 31 baccalaureate accelerated programs across the country. They are intense, vigorous and compressed programs, with high standards, and tend to attract mature students who have diverse work and educational backgrounds, and who have demonstrated high levels of motivation, enthusiasm, eagerness and ambition.

The University of Prince Edward Island will confer honorary degrees on four outstanding citizens, Wayne D. Gray, Nona Macdonald Heaslip, James Carter and Joe Ng, at two convocations on Saturday, May 10, in the Chi-Wan Young Sports Centre.

Carter and Gray will receive their honorary degrees during the morning ceremony, which will start at 10 a.m. Macdonald Heaslip and Ng will be awarded their degrees during the afternoon ceremony, which will begin at 2:30 p.m. Gray will deliver the convocation address in the morning, and Macdonald Heaslip in the afternoon. About 600 undergraduate and graduate students will receive their degrees during the convocation ceremonies.

Wayne D. Gray is the power behind the Vogue Optical chain, with 55 stores in Atlantic Canada, Saskatchewan and British Columbia, and over 250 employees. He and his late wife Doreen Gray established Vogue Optical in 1979. Gray’s desire to own the buildings housing the optical stores created the need for a property development and management company. This company's holdings have grown to over 40 properties with more than 100 tenants. Gray and his companies are strong supporters of the Queen Elizabeth, PrinceCounty and IWK hospitals, the Children's Wish Foundation and many other causes. In 2000 he created the Doreen Gray Memorial Endowment Fund in memory of his wife. Wayne and Doreen Gray were inducted into the P.E.I. Business Hall of Fame in 2006.

Nona Macdonald Heaslip and her late husband, William Arthurs Heaslip, have been generous supporters of health care, the arts and education. They have established ongoing undergraduate scholarships at 10 Canadian universities, including UPEI. Macdonald Heaslip’s career included journalism, and radio and television production. As PR manager for her alma mater, the University of Toronto, she received awards from the Council for Advancement and Support of Education, and the UofT Alumni Award. Her volunteer roles included executive positions with the Couchiching Institute of Public Affairs, the Shaw Festival, the Shakespeare Globe Theatre Canada, the Empire Club of Canada, and Theatre Museum Canada. Her P.E.I. links go back to 1772 when 210 Macdonald Clan Ranald émigrés claimed land near Summerside. Her late father, Colonel Ronald Hugh Macdonald, attended St. Dunstan’s University.

A native Islander, James “Jim” Carter, of Fort McMurray, Alberta, is a visionary business and community leader. He attended Prince of Wales College and UPEI, completing his engineering diploma in 1971. He worked for Syncrude Canada Ltd. for 27 years, serving as president and chief operating officer from 1997 to 2007. His work has contributed to improvements in environmental performance, increased workplace safety, and advancements in technical and scientific knowledge. He has also strengthened relations with Aboriginals affected by development of the oil industry, and has increased the industry’s capacity to meet its need for highly skilled workers. Carter has received many prestigious awards, including honorary degrees from the University of Alberta and the Technical University of Nova Scotia. In 2005 he was inducted as a Fellow of the Canadian Academy of Engineering.

Born in Canton, China, Joe Ng moved to Hong Kong as a teenager and then to Canada in 1968. After studying engineering at UPEI in 1969-70, he went on to earn a degree in electrical engineering at UNB. He then settled in Hamilton, Ontario, as a permanent Canadian resident, where he founded JNE Consulting Ltd., which now employs a staff of 300. He supports his community through involvement with the Art Gallery of Hamilton, the Hamilton Health Sciences Network, research grants at McMaster University, the United Way and children's sports programs. In 2003 he was awarded an honorary degree from McMaster University, and in 2006 the McMaster University Faculty of Engineering Leadership Award. He has also been actively involved in the development of the Chinese Cultural Association in Hamilton.

More information about UPEI Convocation 2008 is available at www.upei.ca/convocation/.

With the recent establishment of the $2,000 George Coles provincial bursary, Prince Edward Island undergraduate students entering first-year full-time studies have more reason than ever to attend UPEI.

The new bursary program was announced in the P.E.I. Throne Speech earlier this month. Premier Robert Ghiz announced more details, including the eligibility criteria, on April 17.

In addition to receiving the $2,000 George Coles Bursary in their first year, P.E.I. students will be eligible for additional provincial awards of $400, $600 and $600 in their second, third and fourth years respectively. Over four years, that adds up to $3,600 in financial support. With first-year tuition at just $4,440 for a full course load, UPEI's tuition is already the most affordable in the Maritimes. Now the financial picture for P.E.I. students is even more positive.

'This is a wonderful strategy to keep our young, bright students on the Island. We are thrilled,' says Vianne Timmons, vice-president of Academic Development at UPEI. 'The financial incentive of the new bursary, combined with our top-quality education and impressive teaching facilities, make for a very enticing package for students.'

Timmons recognized the important role that the UPEI Student Union has played in securing more financial support for students. "This is the announcement we hoped for," she said. "Our student union has also been advocating for it. They had a major role in making this happen."

Students who meet the criteria set by the P.E.I. Department of Innovation and Advanced learning will automatically receive the George Coles bursary in January, starting in 2009. The bursaries will be deposited directly into students' UPEI tuition accounts.

The following eligibility criteria for the George Coles Bursary have been provided by the P.E.I. Department of Innovation and Advanced Learning.

Students must:

1. be an Island resident, which means:

• the recipient must have graduated from an Island high school,

• the recipient's parent(s) must reside in Prince Edward Island, or

• the recipient has resided in Prince Edward Island for a period of 12 consecutive months while not attending an educational program;

2. be enrolled in a program leading to a post-secondary degree, diploma or certificate;

3. be a first-time student at the educational institution in the first year of a program;

4. be enrolled in a first-degree/diploma/certificate program;

5. be enrolled full-time for a period of at least 12 consecutive weeks;

6. provide their Social Insurance Number;

7. have not previously received the George Coles Bursary; and

8. not be receiving financial support from the Skills Development Program.

For more information, please contact Student Financial Services at (902) 368-4640 or at www.studentloan.pe.ca.

During a recent visit to PEI, Gerald Keddy, Parliamentary Secretary to the Minister of the Atlantic Canada Opportunities Agency and to the Minister of International Trade, toured the new School of Business and Centre for Enterprise & Entrepreneurship at UPEI.

Faculty and staff are planning to move into the new building at the end of April. UPEI aims to offer the first classes in the new facility during the spring and summer sessions.

On tour with the Parliamentary Secretary were business students Susan Frizzell (third year) and Adelee MacNevin (fourth year), and Dean Roberta MacDonald. More information about the new facility is available at http://www.upei.ca/staff_faculty/schoolbusinessqas.

An Atlantic Canada research project called 'Retention of Aboriginal Students in Atlantic Canada's Post-secondary Institutions: An analysis of the supports available to Aboriginal students' has been initiated by the University of Prince Edward Island (UPEI) in partnership with the Association of Atlantic Universities (AAU).

The Canadian Council on Learning will provide $55,000 in funding for this one-year investigation.

UPEI's Dr. Vianne Timmons, vice-president of academic development, is leading the project in partnership with Dr. Fred Wien, Dalhousie University; Dr. Trudy Sable, Saint Mary's University; Lindsay Marshall, Associate Dean of Mi'kmaq College Institute at Cape Breton University; Dr. Laurel Lewey, St. Thomas University; and Bernadette Power, Memorial University, to identify Aboriginal students' perceptions of social and academic supports (or lack thereof) that are available to them at post-secondary institutions in Atlantic Canada.

"Research indicates that support services specifically for Aboriginal students aid in student success," says Dr. Timmons. 'It is critical that universities have these Aboriginal student supports available for their students to help in student success, and also encourage further postgraduate studies.'

Julie Bull, an Aboriginal master's student at UPEI, is excited about this research.

'A key component of effective and efficient change is giving a voice to those who have been otherwise muted,' she says. 'Aboriginal students face a multitude of challenges when attending post-secondary institutions, which means their concerns and stories need to be told and heard in order to inform future program and service delivery. Engaging the Aboriginal students in this project will yield results that can be used to influence change and implement culturally appropriate services.'

The results of this research will be made accessible and available to the AAU, which is an association of 17 universities in the Atlantic region. Recommendations will also be identified for the AAU, its member institutions, participating indigenous communities and decision-makers in order to improve the nature of social and academic support for indigenous students in the region.

The University of Prince Edward Island and Dr. Timmons have been working with indigenous communities for the past six years. Dr. Timmons has conducted research in partnership with various communities in the area of children's health, knowledge transfer and family literacy.

For further information, contact Dr. Timmons at vtimmons@upei.ca or (902) 566-0405.

The University of Prince Edward Island’s women’s Panthers volleyball team will feature two new up-and-coming athletes in the 2008–2009 season.

Coach Lynn Boudreau is thrilled that she successfully recruited Lena Pitsanuk, of Winnipeg, Manitoba, and Olivia Dolphin, of Elmwood, Prince Edward Island, for the team.

Pitsanuk plays volleyball for Dakota Collegiate where she is also a scholar-athlete. In the 2006–2007 school year, the Dakota High team reached the provincial quarterfinals, and in 2007–2008, they made it to the semifinals. She is involved in Youth in Philanthropy and Youth in Action, and is a member of her class’s graduation committee. A well-rounded athlete, she has also played basketball, badminton, baseball and team handball, and coached and refereed grade seven and eight volleyball.

Phil Hudson, a teacher and coach at Dakota Collegiate, had this to say: "Lena has been one of the most improved players in Manitoba over the past couple of years. This is directly related to her work ethic and strong determination to always do her best."

Pitsanuk commented, "I am extremely excited to become part of the volleyball family at UPEI. I am really looking forward to working with Coach Boudreau, and I know I will learn so much from her experiences as a player in the AUS. The school is the right size for me, and the Faculty of Science will challenge me academically. I look forward to my upcoming adventures moving from Winnipeg to Charlottetown. Go, Panthers!"

Dolphin plays volleyball for Bluefield, and won gold with her team at the Prince Edward Island Volleyball Provincials the past three years. She played for East Wiltshire and on the Red Mud Spring league. She is a member of the Canada Games training team, the PEI Elite team and the National Training Team which plays in a national tournament each year. Her awards include senior athlete of the year for Volleyball PEI 2007, Prince Edward Island High School MVP in the 2007 provincial championship, and first-team PEISAA Volleyball All-Star in 2006 and 2007.

“I'm looking forward to attending UPEI in September and am enthusiastic about becoming a Panther,” says Dolphin. “I can't wait to begin playing with the UPEI volleyball team in the fall and am excited by the fact that I will be staying in my home province.”

Coach Boudreau is pleased with both players making UPEI their destination next fall.

“Pitsanuk is a big middle block with loads of experience at a high level. She will step into our program and make an instant impact. This past spring she travelled to the US with her team to compete against the top teams in the mid-west,” said Boudreau.

“The key to being competitive in the AUS is keeping the best players in your province at home, and with Dolphin coming to UPEI next year, it is a step in the right direction,” she said. “Olivia knows what it takes to win after pursuing gold the last three years in the PEI High School League. She has a great vertical and court awareness. Olivia will be a building block in our program.”

With returning key players, including fifth-year power Rebecca Gallant, and the new players, Boudreau is excited about the year to come.

For information, contact Boudreau at (902) 566-0991 or lboudreau@upei.ca. Visit http://upei.ca/athletics for all your updates on Panther Sport.

The University of Prince Edward Island has appointed Dr. Donald L. Reynolds (DVM, PhD, Diplomate of the American College of Veterinary Microbiologists) to the position of Dean of the Faculty of Veterinary Medicine for the Atlantic Veterinary College. Dr. Reynolds' six-year term will begin in August 2008.

"The UPEI community is very pleased to welcome Dr. Reynolds to our campus and province," says UPEI President Wade MacLauchlan. "As one of only 33 Deans of Veterinary Medicine in North America, Dr. Reynolds is a member of a distinct group whose expertise and vision play a key role in veterinary medicine education, the development of this much-respected profession and its role in relation to public health, food safety, and animal health and welfare."

Reynolds is currently the Associate Dean of Research and Graduate Studies at Iowa StateUniversity's College of Veterinary Medicine. He is also the school's Associate Director of the Veterinary Medical Research Institute, and Assistant Director of Iowa State University's Agricultural Experiment Station. He also holds the position of Professor of Veterinary Microbiology and Preventive Medicine.

"UPEI has an impressive track record of growth and a remarkable commitment to quality education," says Reynolds. "I look forward to contributing to the ongoing success of the Atlantic Veterinary College and the University as a whole throughout my term as Dean."

Originally from Dayton, Ohio, Reynolds completed his Bachelor of Science (1977), Doctor of Veterinary Medicine degree (1981) and PhD (1986) at The Ohio State University. His past research interests have focussed on avian medicine and food safety.

Reynolds will succeed Dr. Timothy H. Ogilvie who will complete two successful terms as Dean of the Atlantic Veterinary College this summer.

"Dr. Tim Ogilvie's leadership and vision have contributed significantly to the development of the Atlantic Veterinary College and our Atlantic region," says MacLauchlan. "Dr. Ogilvie's spirit of collaboration and ability to move forward the priorities of the Atlantic VeterinaryCollege at UPEI have earned him a well-deserved reputation as a well-respected, effective leader."